The Musial Awards. They are the most important awards in sports. And in times like these, they are needed more than ever.

For 15 years, the Musial Awards have celebrated the greatest moments of sportsmanship and those in sports who embody class and character. And while the global pandemic prevents us from hosting our live event this year, the show will go on: the Musial Awards will once again air throughout the country on CBS.

Our national broadcast provides a prominent and prestigious platform for us to promote kindness, selflessness, integrity and civility. It allows us to bring hope and warm the hearts of viewers from coast to coast through the uplifting stories of our honorees. And it empowers us to inspire people across the nation to be good sports.

And that’s not all. The 2020 Musial Awards were scheduled to take place on November 21, the exact 100th anniversary of Stan Musial’s birth. To mark the occasion, the Musial Awards will join the St. Louis Cardinals in organizing a community celebration of Stan’s 100th birthday, while importantly adhering to physical distancing guidelines.

Altogether, the Musial Awards represents a phenomenal opportunity to align with remarkable people, moments and a movement built on respect, goodness and decency. We invite you to join this movement and help us celebrate the best in sports and humanity. Be part of the nationally televised Musial Awards, the most important awards in sports.

Opportunities to sponsor and support the 2020 Musial Awards on CBS and our celebration of Stan’s 100th appear below. To participate or obtain more information, please contact Tom Dolan at 314-345-5111 or tdolan@stlsports.org.


NATIONAL SPONSORSHIP PACKAGE

Features units and billboard recognition in the Musial Awards broadcasts on CBS and CBS Sports Network plus other TV, branding, and hospitality assets.

For more information, contact Tom Dolan at 314-345-5111 or tdolan@stlsports.org.


LEGEND SPONSOR  |  $25,000

LOCAL TELEVISION

  • One 30-second commercial spot to air locally in St. Louis on KMOV Channel 4 during Musial Awards broadcast on CBS
  • One 30-second commercial spot in Musial Awards encore broadcast airing locally in St. Louis on KSDK Channel 5
  • One 30-second commercial spot in “Best of the Musial Awards” special airing locally in St. Louis on KSDK Channel 5 commemorating Stan’s 100th birthday and 15 years of the Musial Awards in St. Louis.

BRANDING

  • Presenting sponsorship of Musial Moments campaign or Musial Awards “Stantennial” Party Box
  • Logo featured in all Musial Awards email marketing

HOSPITALITY

  • 8 Musial Awards “Stantennial” Premium Party Boxes delivered directly to recipients’ homes. Each Premium Party Box includes:
    • Exclusive memorabilia item
    • Assortment of 100th birthday celebration treats
    • Bottle of wine engraved with Musial Awards logo
    • Four-pack of Stan Musial #6 Classic American Lager
    • Commemorative book celebrating 15 years of the Musial Awards in St. Louis on the 100th anniversary of Stan The Man’s birth
    • Musial Awards tissue packs

STANTENNIAL CELEBRATION

  • Passes for 8 families to attend Stan The Man’s 100th birthday celebration at Busch Stadium on November 21

TAX BENEFIT

  • A portion of the sponsorship is tax-deductible

 

PURCHASE ONLINE >


HALL OF FAME SPONSOR  |  $10,000

LOCAL TELEVISION

  • One 30-second commercial spot in Musial Awards encore broadcast airing locally in St. Louis on KSDK Channel 5
  • One 30-second commercial spot in “Best of the Musial Awards” special airing locally in St. Louis on KSDK Channel 5 commemorating Stan’s 100th birthday and 15 years of the Musial Awards in St. Louis.

BRANDING

  • Logo featured in all Musial Awards email marketing

HOSPITALITY

  • 6 Musial Awards “Stantennial” Premium Party Boxes delivered directly to recipients’ homes. Each Premium Party Box includes:
    • Exclusive memorabilia item
    • Assortment of 100th birthday celebration treats
    • Bottle of wine engraved with Musial Awards logo
    • Four-pack of Stan Musial #6 Classic American Lager
    • Commemorative book celebrating 15 years of the Musial Awards in St. Louis on the 100th anniversary of Stan The Man’s birth
    • Musial Awards tissue packs

STANTENNIAL CELEBRATION

  • Passes for 6 families to attend Stan The Man’s 100th birthday celebration at Busch Stadium on November 21

TAX BENEFIT

  • A portion of the sponsorship is tax-deductible

PURCHASE ONLINE >


THE STANTENNIAL CLUB

  • 4 Musial Awards “Stantennial” Premium Party Boxes delivered directly to recipients’ homes. Each Premium Party Box includes:
    • Exclusive memorabilia item
    • Assortment of 100th birthday celebration treats
    • Bottle of wine engraved with Musial Awards logo
    • Four-pack of Stan Musial #6 Classic American Lager
    • Commemorative book celebrating 15 years of the Musial Awards in St. Louis on the 100th anniversary of Stan The Man’s birth
    • Musial Awards tissue packs
  • Passes for 4 families to attend Stan The Man’s 100th birthday celebration at Busch Stadium on November 21.
  • A portion of the sponsorship is tax-deductible

You can join the Stantennial Club starting September 1. 


STANTENNIAL PARTY BOX

  • 1 Musial Awards “Stantennial” Premium Party Box delivered directly to recipient’s home. Box includes:
    • Assortment of 100th birthday celebration treats
    • Bottle of wine engraved with Musial Awards logo
    • Four-pack of Stan Musial #6 Classic American Lager
    • Commemorative book celebrating 15 years of the Musial Awards in St. Louis on the 100th anniversary of Stan The Man’s birth
    • Musial Awards tissue packs
  • Opportunity to purchase passes at a discounted price to attend Stan The Man’s 100th birthday celebration at Busch Stadium on November 21.

The Stantennial Party Box will be available for purchase September 1.


*The Musial Awards reserves the right to revise the elements offered within each sponsorship level.

 

Can’t attend?  Please consider making a tax-deductible donation that helps the St. Louis Sports Commission and National Sportsmanship Foundation continue to celebrate extraordinary sportsmanship and honor the legacy of Stan the Man.